Marketing Scorecard

Select from the options below in order to prioritize your marketing objectives for this year.

General info about your business and marketing

Answer the questions below to determine if your marketing budget is aligned with your organization's revenue goals?

In what areas are you looking for marketing to support your business in the next 12 months.

The following are essential to building your business and brand. How would you rate the overall strength of your organization in each?

How would you rate the strength of your strategy in each of these areas?

How would you rate your internal marketing team's competencies in these core areas? N/A means that no one on your internal team has that competency.

How would you rate your organization when it comes to these key performance indicators?

How would you rate your organization's performance over the last 12 months at producing leads and sales through these channels? N/A means that your organization does not generate leads / sales through that channel.

How would you rate your organization's utilization of these marketing and sales technology solutions? N/A means that your organization does not have or utilize that technology.